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Marketing2025/26

Marketing Manager Salary in the UK

Marketing managers develop and execute marketing strategies to promote products and services. They manage campaigns, analyse results, and lead marketing teams.

Average Salary
£48,000
per year
Entry Level
£32,000
starting salary
Experienced
£48,000
mid-career
Senior Level
£68,000
top earners

Marketing Manager Take Home Pay

On the average Marketing Manager salary of £48,000, you would take home £38,080 per year (£3,173.30 per month) after tax and National Insurance.

Yearly
Gross: £48,000.00
£38,079.60
Income Tax:-£7,086.00
National Insurance:-£2,834.40
Monthly
Gross: £4,000.00
£3,173.30
Income Tax:-£590.50
National Insurance:-£236.20
Weekly
Gross: £923.08
£732.30
Income Tax:-£136.27
National Insurance:-£54.51

Effective tax rate: 20.7%|Marginal rate: 20%

Marketing Manager Salary by Location

Marketing Manager salaries vary significantly by region. London typically offers the highest salaries but also has a higher cost of living.

London
£58,000
+32% vs national
South East
£50,000
+14% vs national
National Average
£44,000
baseline

Marketing Manager Salary Growth (2020-2025)

See how Marketing Manager salaries have changed over the past 5 years, including inflation-adjusted real growth.

Marketing Manager Salary Trends (5 Years)
Historical salary data from 2020 to 2025

+20.4%

Total Growth

+£8,139

Salary Increase

+3.8%

Annual Growth Rate

-5.9%

Real Growth (Inflation Adj.)

Year-over-Year Changes

20202021
£39,861£40,060+0.5%
20212022
£40,060£41,863+4.5%
20222023
£41,863£44,040+5.2%
20232024
£44,040£46,154+4.8%
20242025
£46,154£48,000+4.0%

Key Skills Required

Digital MarketingCampaign ManagementAnalyticsContent StrategyLeadershipBudgeting

Typical Qualifications

  • Marketing or Business degree
  • CIM qualification (beneficial)
  • Proven marketing experience

Marketing Manager Career Progression

Marketing Executive
Marketing Manager
Senior Manager
Head of Marketing
CMO

What Does a Marketing Manager Do?

Developing marketing strategies
Managing marketing budgets
Overseeing campaigns and content
Analysing campaign performance
Leading and developing teams

Industries Hiring Marketing Managers

FMCGTechnologyRetailFinancial ServicesAgency

Calculate Your Take Home Pay

Adjust the salary and see your personalised take-home pay calculation.

Your Income

Enter your salary details for 2025/26

£
£
£
0%

Salary sacrifice reduces taxable income

Take Home Pay

£38,079.60/year

79.3% of gross income

  • Gross Income£48,000.00
  • Taxable Income£35,430.00
  • Income Tax-£7,086.00
  • National Insurance-£2,834.40
  • Total Deductions-£9,920.40

20.7%

Effective Rate

20%

Marginal Rate

£48,000 Salary Insights

Compare your salary and understand your tax breakdown

£48,000 vs UK Wages

Above UK average

+37%

vs UK Median

£13,000

Above Median

Where Your £48,000 Goes

Annual breakdown of your salary

Take Home79.3%
Income Tax14.8%
National Insurance5.9%

Tax Benefits on £48,000 from Pension

See how pension contributions reduce your tax bill

Increase your pension contribution to see potential tax savings. Pension contributions reduce your taxable income.

Marketing Manager Salary FAQ

What is the average Marketing Manager salary in the UK?

The average Marketing Manager salary in the UK is £48,000 per year. Salaries typically range from £32,000 for entry-level positions to £75,000 for senior roles.

How much does a Marketing Manager earn in London?

A Marketing Manager in London earns an average of £58,000 per year, which is 32% higher than the national average.

What is the take-home pay for a Marketing Manager?

On the average Marketing Manager salary of £48,000, you would take home approximately £38,080 per year (£3,173.30 per month) after income tax and National Insurance.